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# Name Is Important
Naming of a philosophy, movement, group, ideology etc. is probably much more important than most people think. This is because the name is the single most stable defining feature of such entity; everything else, all the books and knowledge associated to it may be distorted by history, but the name will always stay the same and will hold a scrutiny over all actions of the entity, it will always be a permanent reminder to every follower of what he is trying to achieve. But what if the name of the movement changes? Then it is to be considered a new, different movement. The name holds the one true goal.
Name of a philosophy, movement, group, ideology etc. plays a more significant role than a common man believes. A naive view is that name is just an identifier, a common man will rather believe promise of politician than the name of his party; however name is much more than a mere string of letters, it is the single most stable defining feature of an entity; everything else, all the books and knowledge associated with it may be distorted by history, but the name will always stay the same and will hold a scrutiny over all actions of the entity, it will always be a permanent reminder to every follower of what he is trying to achieve. But what if the name of the movement changes? Then it is to be considered a new, different movement. The name usually holds the one true goal.
For this we have to keep in mind two things:
- When encountering a new movement/philosophy/ideology etc., we can tell a lot about it from its name: the name is its ultimate goal which **will be pursued on detriment of other goals**. A lot of times the bad movements are those **named after the means** (e.g. *[capitalism](capitalism.md)*) **or [people](hero_culture.md)** (e.g. Maoism) rather than goals (e.g. *pacifism*) because by this dominance the focus on means will inevitably subordinate the goal.
- When encountering a new movement/philosophy/ideology etc., we can tell a lot about it from its name: the name is its ultimate goal which **will be pursued on detriment of other goals**. A lot of times the bad movements are those **named after the means** (e.g. *[capitalism](capitalism.md)* or *[open source](open_source.md)*) **or [people](hero_culture.md)** (e.g. Maoism) rather than goals (e.g. *pacifism*) because by this dominance the focus on means will inevitably subordinate the goal.
- When starting a new movement, we have to pay very careful attention to giving it a name.
Nevertheless keep in mind that while the power of the name is great, it is not infinite and the above may not hold if stronger forces are at play -- there have been many cases of **name abuse** in history, notably e.g. by [Nazism](nazi.md) whose name stands for "national socialism" but whose actions were completely anti-socialist, or so called ["Anarcho" capitalism](ancap.md) which abuses the name *[anarchism](anarchism.md)* despite being completely anti-anarchist.
Let us comment on a few examples:
- **[Capitalism](capitalism.md)**: The goal is maximization of capital -- capital should be the means to achieving "something" (what lol?), but it instead becomes the goal. There is no promise of a good society, it is not mentioned in the name, and indeed what we get is a system that evolves corporations that get progressively better at maximizing capital, on the detriment of people.