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*Self praise stinks.* --Czech proverb
Marketing is an unethical practice, plentifully used in [capitalism](capitalism.md), of forcing a product or corporate propaganda by means of lying, tricks, brainwashing, torture, exploiting psychological weaknesses of people and others. This manifests mostly as advertisements and commercials in media but also in other ways such as fake product reviews, product placement etc.
Marketing is an unethical practice, plentifully used in [capitalism](capitalism.md), of forcing a product or [corporate](corporation.md) propaganda by means of lying, tricks, brainwashing, torture, exploiting psychological weaknesses of people and others. This manifests mostly as advertisements and commercials in media but also in other ways such as fake product reviews, product placement in movies etc. Advertising is ever present and unavoidable in capitalism, billboards now run along the roads instead of trees, commercials yell from electronic devices that are present everywhere, ugly cheap ads, slogans and flashing lights now cover the art of architects -- indeed, there is a promise of ads being put in the sky, people's dreams and thoughts themselves once technology allows it (so called ["progress"](progress.md)).
Specific practices used in marketing are:
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- **Forcefully seizing attention**: ads are present practically everywhere, even embedded in "art" (even in that one pays for), in the sky (planes and blimps, ...), they play on every radio you hear in every shop, they pop up on electronic devices one paid for, they can't be turned off. They are present in education materials and targeted at children. Audio of a commercial will be made louder to catch an attention when it starts playing on a commercial break.
- **bribing celebrities/[influencers](influencer.md)**. An *influencer* is nowadays a culturally accepted "job" whose sole work consists of lying, forcing products and spreading corporate propaganda.
These practices are not rare, they are not even a behavior of a minority, they are not illegal and people don't even see them as unusual or undesirable. People in the US are so brainwashed they even pay to see commercials (Super Bowl). Under capitalism these practices are the norm and are getting worse and worse ever year.
These practices are not rare, not even close, they are not even a behavior of a minority, not even of a small majority, they are not illegal and people don't even see them as unusual or undesirable. Stop for a moment to think about how deeply fucked up this is. People in the [US](usa.md) are so brainwashed they even pay to see commercials (Super Bowl). Under capitalism these practices are the norm and are getting worse and worse ever year. [Boiling the frog](slowly_boiling_the_frog.md) works as expected.
Good things don't need promotion (it's true even if you disagree). **The bigger the promotion, the bigger [shit](shit.md) it is.**
A naive idea still present among people is that "ethical marketing" is possible or that it's something that can be fixed by some law, a petition or something similar. In late stage capitalism this is not possible as an "ethical" marketing is a non effective marketing. Deciding to drop the most efficient weapons in the market warfare will only lead to the company losing customers and making place for [competition](competition.md) who embraces the unethical means, eventually going bankrupt and disappearing, leaving the throne to the bad guys. You want to do ethical marketing? You're simply out, next in the line gets a shot. Laws will not help as laws are made to firstly favor the market, corporations pay full time lobbyists and law makers themselves are owners of corporations. A law that fixes marketing would be a law that simply bans it -- do you think anyone is going to do that? Even if some small law against "unethical marketing" passes, the immense force and pressure of all the strongest corporations will work 24/7 on reverting the law and/or finding ways around it, legal or illegal, ethical or unethical. You have a few peasants with banners pleading the country's broken, corrupt non-working political system to shield them from world's strongest market entities with billions of dollars at hand and thousands of full time managers and layers who's only job it is to make marketing happen by any means necessary. If you believe in a happy end then it's incredible how naive you are, you must be more naive than a kindergarden baby.
A naive idea still present among people is that ethical marketing is possible or that it's something that can be fixed by some law, a petition or something similar. In late stage capitalism this is not possible as an "ethical" marketing is a non effective marketing. Deciding to drop the most efficient weapons in the market warfare will only lead to the company losing customers to competition who embraces the unethical means, eventually going bankrupt and disappearing, leaving the throne to the bad guys. Laws will not help as laws are made to firstly favor the market, corporations pay full time lobbyists and law makers themselves are owners of corporations. Even if some small law against "unethical marketing" passes, the immense force and pressure of all the strongest corporations will work 24/7 on reverting the law and/or finding ways around it, legal or illegal, ethical or unethical.
Another extremely childish idea is that "marketing serves the people by informing them of new products" :D { I don't know, I always think capitalists have at least one brain cell, but they always manage to surprise me by saying something like this. ~drummyfish } This may not even need much comment (it seems weird, like trying to explain that a book dropped from a table will fall to the ground, feels extremely stupid) but let's see: maybe in times of caveman when market was just invented ads worked like this for exactly two days until one caveman realized he can lie on the ad and if he paints a bigger picture on the wall the other caveman customers will be more likely to buy his rocks than the competing caveman's rocks; exactly at this day ads seized to be about informing people and became solely used for forcing one's products and tricking people, and trying to find ways around laws that tried to prohibit this, spawning the endless bullshit war of advertisers and law makers. It's been thousands of years now that ads have absolutely 0% informative value -- imagine an informative ad on TV, a simple white screen with text: "there is a new shampoo in the shop". This literally doesn't even give any information to the consumer, everyone knows there are shampoos in the shop. Do you think there exists any marketing company in which they wouldn't shit themselves in uncontrollable laughter if some of their employee was like "we should make our ad less intrusive, it should only inform the consumer about our product"? Are you really this braindead now?
**Marketing people are subhuman.** Of course, let us be reminded [we](lrs.md) love all living beings, even subhuman, but the marketing trash not only doesn't show any signs of conscience or [morals](morality.md), they hardly seems [conscious](consciousness.md) at all, they are just a robotic tool of [capitalism](capitalism.md), more akin monkeys -- however immoral shit they get into, they always just reply "[just doing my job](just_doing_my_job.md)" and "[it pays well](it_pays_well.md)" to anything. They make the worst kind of [propaganda](propaganda.md) which literally kills people, they would mercilessly torture children to death if it was on their contract. A capitalist is screeching HAHAHA IT NOT THE SAME bcuz CHILREN ARE MAGICAL n economy is pwogwesss, so this invalid. Indeed, it doesn't make any sense -- a capitalist will stay what it is, the lowest class of brainwashed [NPC](npc.md) incapable of thinking on its own. All in all, avoid anyone who has anything to do with marketing.
Good things don't need promotion (it's true even if you disagree). **The bigger the promotion, the bigger [shit](shit.md) it is.**
No, there is no such thing as a "non-intrusive ad", fucking capitalists are trying to introduce a sense of guilt for not looking at what you don't wanna look. The only non-intrusive ad is that which you don't see or hear at all. Just [block](adblock.md) all that shit if you can.